Business Unusual. At Ruffwear, we believe success goes beyond making great gear. Started as a one-person endeavor in 1994, Ruffwear has gained the support of dogs and humans around the world, and is one of Outside Magazine's 100 Best Places to Work. Known for innovative products that help people and dogs of all abilities enjoy outdoor spaces together, our "pack" values diverse thinking and voices from different backgrounds. We appreciate a willingness to take intetional risks that promote creativity, strengthen customer relationships, and reduce our impact on the planet. Our privately held company reinvests profits back into our business to keep it sustainable and nimble, and we partner with organizations like The Conservation Alliance to help protect the lands and waterways where canines and humans connect and thrive. Based in Bend, Oregon, we test our products and explore with our own dogs among our nearby forests, rivers, and mountains.