Web Coordinator
Posted by Sea to Summit on 02/19/2020
Job Basics
Industry Sector: Outdoor
Job Categories: Ecommerce Management
Company Type: Accessories
State: CO
City: Boulder, CO
Country: United States
Required Experience: 3 - 5 years
Job Type: Full Time
Salary:
Required to Relocate:
Required to Travel:
Employee May Telecommute: No
Job Seeker Must Live Within:
Job Description & Requirements
Sea to Summit has an excellent opportunity for a motivated, organized, high-energy individual to join our team as a Web Coordinator. The Web Coordinator is responsible for product representation and merchandising on our company's eCommerce website. This includes receiving, validating, and updating content on product pages, on-site SEO, and content management. The Web Coordinator will ensure an omni-channel approach between our online presence and our presence in retail. This position will use data-driven analytics to suggest changes to the site with the primary goal of this position is to drive revenue growth, customer engagement, and conversions.
Sea to Summit’s Web Coordinator is extremely cross-functional, working closely with all departments within the company. This is an incredible opportunity to take on a broad amount of responsibility while making a vast impact on a rapidly growing company. Reporting to the Ecommerce Manager, this is an exciting new position with Sea to Summit.
Primary Responsibilities:
- Coordinates web layout, updates and product content - including product images, pricing, product attributes (color, weight, dimension, etc.), SEO friendly descriptions
- Evaluates and recommends updates to imagery for online product pages
- Reviews inventory, stock, and incoming purchase orders to make necessary merchandising changes accordingly
- Builds and runs reports for development and production around sell-through data including business patterns, opportunities, best sellers, low inventory and out-of-stock items for which there is demand
- Participates in the seasonal marketing planning process, helping to implement the seasonal content plans
- Coordinates the merchandising and placement of product across collections on the website, according to campaigns, current stock, analytical site data and other factors in order to optimize product revenue
- Optimizes site search, online navigation, search filters, product sorting rules and overall site presentation based on analytics (click-path, traffic, conversion, etc.)
- Implements continual A/B testing performs regular site audits and reports on results
- Stays up-to-date with current and developing eCommerce merchandising trends, research and analyze the competitive landscape
- Other duties may be assigned.
Experience/Education Requirements:
- 3-5 years of strong and relevant eCommerce experience; merchandising or category planning experience or Bachelor’s degree in relevant field plus 1 year of eCommerce experience
- Prior content management system (CMS) experience is required; experience working in Shopify is a plus
- Experience using digital analytics and KPIs to drive the business, Google Analytics preferred
- An expert in using Excel and knowledge of various web technologies; experience using database applications such as MS Access or SQL Server is a plus
About Sea to Summit
Sea to Summit is an innovative design and product development company that engineers a wide range of intuitively simple products that help make time in the outdoors fun, efficient and comfortable. Outdoor enthusiasts and active travellers purchase our products in over 60 countries through diverse retail channels. In our 36 years of operation, Sea to Summit has become an award-winning global brand, recognised internationally as an industry leader in product design and business innovation.
Sea to Summit
Significant growth and international recognition haven diminished our start-up spirit though still a highly creative, fully collaborative team with a radically innovative approach that mirrors the hungry, young company of our roots.
We'e a dynamic business with offices in Australia, Germany, China and Hong Kong.
