CogNation was created with the goal of offering top-of-the-line carbon fiber cycling wheels at bottom line prices. We believe that every athlete deserves the opportunity to experience riding with the speed, agility and swiftness that only comes with high performance, carbon-composite wheels. With a sentiment of unity, equality and community among cyclists, CogNation Cycling was born.
Our wheels have been designed and engineered by industry leaders using unique research techniques and processing technologies. After perfecting our shape, we handpicked materials and carbon fiber of the highest quality to build wheels that compare and compete with other prominent international brands. It is our carefully selected and trusted partnerships with pioneering suppliers and manufacturers that allow us to produce CogNation wheels at an extremely competitive price point.
The CogNation Cycling movement has inspired and bonded innovators, suppliers and cyclists believing in our vision of providing professional yet affordable high quality carbon wheels to all. No longer will athletes be forced to choose between breaking the bank or being left in the dust when it comes to their wheels. Now is the time to become a member the carbon race.